Creative Direction + Branding + Print Design
I developed a cohesive suite of marketing materials, including brochures, flyers, and digital assets such as email templates, digital graphics, and web banners. The design approach emphasized a professional, aspirational aesthetic, using bold typography, and engaging visuals to inspire participants. I ensured consistency across all collateral, balancing motivational messaging with practical information about the program’s benefits and structure. The materials were designed for both print and digital platforms, ensuring maximum reach and engagement.
